Dropcam - "Super-Simple Security."
“Sarcastic Dog” 0:60 Radio CD: DJ O’Neil ACD/CW: Hugh Gurin PRODUCTION: Tera Parks, Xavier Huix, Sunspots VOX: Wally Wingert, John Causby
“Evil Cat” 0:60 Radio CD: DJ O’Neil ACD/CW: Hugh Gurin PRODUCTION: Tera Parks, Xavier Huix, Sunspots VOX: Moe Egan, John Causby
“Missing Sock” 0:60 Radio CD: DJ O’Neil ACD: Hugh Gurin CW: Sam Pond, Hugh Gurin PRODUCTION: Sam Pond, Chris Konolaviv – Pond! Creative Output VOX: John Causby
“Incredibly Fast Toddler” 0:60 Radio CD: DJ O’Neil ACD/CW: Hugh Gurin PRODUCTION: Tera Parks, Xavier Huix, Sunspots.
Not written by my mom, I swear.
Out-of-home. CD: DJ O’Neil, Peter Judd ACD: Hugh Gurin AD: Peter Judd, Ben Bloom CW: Hugh Gurin, Sebastien Wilcox
Out-of-home. CD: DJ O’Neil, Peter Judd ACD: Hugh Gurin AD: Peter Judd, Ben Bloom CW: Hugh Gurin, Sebastien Wilcox
Out-of-home. CD: DJ O’Neil, Peter Judd ACD: Hugh Gurin AD: Peter Judd, Ben Bloom CW: Hugh Gurin, Sebastien Wilcox
Out-of-home. CD: DJ O’Neil, Peter Judd ACD: Hugh Gurin AD: Peter Judd, Ben Bloom CW: Hugh Gurin, Sebastien Wilcox
Description
OOH and radio for Dropcam, pre-Nest acquisition. Every market the radio ran in saw a huge (50%+) boost in sales. (Still haven’t seen my commission from that $500 million sale to Google, though.)
Role
ACD-Copy, CW, Director/Producer.
For
Dropcam/Hub Strategy
Date
2014
Type
OOH, Radio.